Encouraging commercial momentum
despite a slight decrease in organic growth in Q1
Paris, April 16, 2026 – Ipsos, one of the world’s leading market research and opinion polling companies, achieved revenue of €554.9 million in the first quarter of 2026.
Total revenue growth stood at -2.4%, very strongly impacted by -5.4% unfavorable foreign exchange effects, related to the euro’s appreciation against certain currencies, principally the US dollar. Organic growth was -1.4% and scope effects +4.3%, mainly related to the acquisition of The BVA Family in June 2025, partially offset by the deconsolidation of Russia as of January 1, 2026. Excluding foreign exchange effects, total growth would be +3.0%.
Commercial momentum is positive in Q1, with an order book showing 1% organic growth at the end of March, a level in line with our expectations at this stage of the year. It should be noted that the strong order intake in March results in a timing gap between the increase in the order book and its future recognition in revenue.
This positive momentum in the order book is driven by several growth drivers, including:
- Rebound in Public Affairs demand in markets that had negatively impacted our growth in recent years, such as the United States and France,
- Good performance with major international clients and consumer goods companies,
- Significant improvement in China, benefiting from rapid adoption of artificial intelligence technologies.
PERFORMANCE BY REGION
| In € millions | Q1 2026 revenue |
Contribution | Total growth |
Organic growth |
| EMEA | 286.5 | 51.7% | 5.3% | 0.1% |
| Americas | 181.1 | 32.6% | -10.9% | -4.1% |
| Asia-Pacific | 87.3 | 15.7% | -6.3% | 0.2% |
| Total | 554.9 |