Hasbro (NASDAQ:HAS) shares are trading higher during Thursday’s session as the company announced preliminary financial results for the first quarter of 2026

The company reported first quarter revenue of $970 million-$985 million vs. consensus of $908.9 million and adjusted operating profit of $250 million-$260 million. The company highlighted growth driven by its popular franchise, MAGIC: THE GATHERING.

Outlook for Hasbro

Hasbro reiterated FY26 sales outlook of $4.842 billion-$4.936 billion vs street view of $4.904 billion. Also, the company reaffirmed guidance for adjusted operating margin of 24%-25% and adjusted EBITDA of $1.40 billion-$1.45 billion.

The company is operating under business continuity plans to ensure order taking, shipping, and core operations continue. MAGIC: THE GATHERING shipments and release timing remain on track in the second quarter, including the …

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