- 61 per cent are prioritizing lowering total cost of ownership to offset inflation
- 73 per cent are prioritizing vehicle ordering and replacement
- 60 per cent of respondents without existing EV initiatives are interested in adding hybrid vehicles or other alternative fuel vehicles
TORONTO, April 16, 2025 (GLOBE NEWSWIRE) — Element Fleet Management Corp. (TSX:EFN) (“Element” or the “Company”), the largest publicly traded, pure-play automotive fleet manager in the world, today released its 2025 Market Pulse Report. The report, grounded in data analysis and industry insights across its clients’ fleets from the U.S. and Canada, delves into the business priorities driving fleet management decisions in the year ahead.
“The annual Market Pulse Report provides a comprehensive and collective summary of reflections and analysis from business and fleet leaders and serves as an invaluable resource for our clients and industry at large,” says David Madrigal, Element’s Executive Vice President and Chief Commercial Officer. “This year’s report offers a roadmap for our clients, helping them navigate through an ever-evolving business landscape, ensuring they have access to the key insights they need to deliver on their business objectives through safer, smarter, and more efficient fleet solutions.
Key insights from the report include:
- Shifting fleet priorities: Operational stability has become the priority over strategic investments. Respondents identified ordering and vehicle replacement (73 per cent), cost savings (61 per cent) and driver safety (53 per cent) are their top priorities for the year.
- Increased interest in hybrid vehicles: More than 60 per cent of respondents are exploring hybrid vehicles, as a practical alternative to transitioning to full EVs.
- Strong focus on driver behaviour: The majority of organizations interviewed (80 per …