PVR INOX to sell 4700BC brand to Marico in all-cash deal worth ₹226.8 crore by Live mint | January 26, 2026 3:06 pm | Indian Stocks, Market, News PVR INOX Ltd has sold its entire ownership in Zea Maize Private Limited to Marico Limited for ₹226.8 crores, effective January 26, 2026. This acquisition will help Marico strengthen its position in the premium snack market with the brand 4700BC.
