LIVONIA, Mich., May 13, 2025 (GLOBE NEWSWIRE) — The number of connected vehicles on the road is projected to more than double over the next three years. However, while the commercial vehicle telematics market is poised for strong topline growth, the commoditized nature of telematics solutions presents a mounting challenge for service providers. To stand out in an increasingly competitive landscape, telematics solutions providers must find new ways to differentiate their products and services for commercial vehicle and fleet businesses, and drivers could be the key.
These are the latest findings of the Roadmap to Telematics Growth report from Escalent’s Fleet Advisory Hub™, a leading insights tool designed to explore the needs, expectations and emotions of commercial vehicle and fleet business decision-makers. Based on input from more than 1,000 fleet decision-makers, this study explores how commercial vehicle and fleet businesses are using telematics solutions today, the barriers to adoption commercial vehicle and fleet businesses face and their plans to invest in connected services in the future.
“While telematics adoption is on the rise, not all commercial vehicle and fleet decision-makers are fully convinced of telematics’ value. Only about one-quarter of current shoppers and half of current users say telematics are either critical to operating their business or fully meet their needs,” said Dania Rich-Spencer, a vice president in Escalent’s Automotive & Mobility division. “By helping fleet businesses understand and implement the operational and financial benefits of integrated, driver-focused solutions, providers can close that gap and position themselves as trusted partners throughout the customer journey in long-term fleet success.”
Telematics penetration across connected vehicles in operation varies greatly among vehicle segments. Installation rates range from 16% in the medium-duty vehicle segment to 69% in the light commercial truck segment. Fleet decision-makers expect this to rise to 50% to 85% of vehicles in each segment over the next …