XRP (CRYPTO: XRP) institutional adoption hinges on companies actually using the network to solve business problems, with Franklin Templeton’s Roger Bayston predicting the tipping point comes when businesses integrate blockchain into operations.
The Usage Thesis
Bayston drew a parallel to Warren Buffett buying Dairy Queen stock because he consumed Dairy Queen products.
“I don’t think yet a lot of institutions understand how they can use these distributed ledger technologies inside of their information-based businesses,” he said on the Paul Barron podcast.
The breakthrough moment arrives when companies start using the XRP network to solve actual business problems—creating efficiencies or new opportunities.
When businesses need to use XRP to append records onto the network and recognize the total addressable market potential, that’s when institutional investment follows.
Franklin Templeton reached this conclusion by trying to use distributed ledger technologies in their own securities business.
Once they unpacked how blockchains work, they realized these systems will be used by lots of information-based businesses over time, making the underlying …