Six Flags Entertainment Corporation (NYSE:FUN) stock rose Thursday after revenue topped expectations despite a wider-than-expected quarterly loss.
The theme park operator reported declining attendance but stronger per-capita spending as it continues investing in new attractions.
The firm reported a fourth-quarter adjusted loss of 91 cents per share, wider than the Street’s expected loss of 22 cents per share.
Quarterly Metrics
Quarterly sales of $650.089 million (down 5% year over year) outpaced the Street view of $603.053 million.
Attendance totaled 9.3 million guests, down 13% or about 1.4 million from the fourth quarter of 2024. On a per-operating-day basis, attendance fell 2% year over year.
Per capita spending rose 8% to $66.41, comprising $35.32 from admissions and $31.10 from in-park purchases.
The uptick in admissions spending per guest was attributed to pricing actions, promotional initiatives, and shifts in attendance mix.
Meanwhile, higher in-park spending was fueled …